Networking Preparation Tips

There are a number of things you can do before any event to help you prepare. If you are prepared, you will feel more relaxed which is always a good thing.

Prepare your presentation
At any networking event, the most common question you will get asked is ‘what do you do’? Otherwise known as your elevator pitch, this is how people get to know you and so it is a good idea to prepare what you want to say.

You have up to 30 seconds for your answer so you need to prepare your answer to make sure that it flows off your tongue easily. Think about your target market and USP so that you can create a statement to say exactly what you do and what makes you different. 

Take plenty of business cards
Swapping business cards is how you start building relationships with your fellow business owner. However, only give out your business card if someone asks for it.

Speak with the organiser before the event
Call the organiser before the event to ask what types of people attend their meetings. You can then tailor your elevator pitch accordingly.

Wear something you feel comfortable in
You need to feel comfortable when at an event and clothes will play a big part in this. There is no point wearing clothes or shoes that are too big or small as you will not concentrate on the event and be too self conscious.

Arrive at the event early
A lot of people are nervous when attending a networking event and aren’t sure what to do. Why not arrive early so that you are there to welcome people and they then have to approach you.

If you are at a loss as to what to do or who to approach, go get a drink as there is normally always someone else there that you can strike up a conversation with.

Ask the organiser to introduce you to some people
If you don’t know anyone at the event, explain this to the organiser and ask them to introduce you to some people. Most organisers will be more than happy to help you if you ask.

Just remember to be friendly and approachable as people will remember and will want to talk to you.

Have you got any other tips to share about preparing for networking events?  Please share in the comments below.